Doodle n’ Stitch is a fun-loving, creative and trendy brand offering beautiful and premium kids’ clothing, customised with unique artwork, drawn by kids. Made Somewhere was asked to create the Doodle n’ Stitch brand right from the conceptualisation, including brandmarks, brand style, patterns, art direction and an e-commerce website with a customised artwork submission portal.
- Art Direction
Made Somewhere created a playful, positive and friendly brand that values the childlike nature of the designs while keeping the brand premium and trendy, speaking to both parents and children alike. The e-commerce website sparked imagination and one-of-a-kind creativity, with a user-friendly upload and customisation portal for artwork and clothing creations.